Euro Lloyd Travel Agency Newsletter


Briefing: Modern design, easy readability and enjoyable content. The Euro Lloyd newsletter is supposed to stand out from all the other newsletters customers usually take for granted as spam. For this reason, beejees was tasked with taking control of content and execution, to get a valuable product that customers enjoy reading. Monthly analytic reports help showing off the success of the campaigns.
Implementation: We created the technical foundation, laid ways for the customer database and prepared the necessary parameters for future analysis. Content-wise beejees is tasked with selecting and editing the right imagery, creative direction, editorial measures and the connections with the Euro Lloyd website. Every dispatched campaign is followed by an excessive report that helps tweaking and tuning future campaigns even more.